Directory Blogger

Site promotes $60 reserve domains to help get them listed in auction.

Getting a domain listed in Sedo ’s domain auction can be a big win for domain owners, especially if their domains are generic. (See “When Should You Send a Sedo Offer to Auction?“)

There are two ways to get a domain listed in Sedo’s auction. One is to submit it to an account manager or to the monthly Great Domains auction. You have to have good domains with low reserves to get accepted. Another is to receive an offer on your domain and send it to an auction with the offer as the reserve price. But waiting around for an offer is never a good sales strategy.

Enter PushToAuction.com, which lets domain owners promote domains listed at Sedo that they agree to send to auction if someone makes a $60 offer on it. Users can look for domains that look reasonably priced at $60 or above and submit a bid at Sedo. The bidder makes a legitimate offer on the domain and the seller agrees to send the domain to auction after receiving the offer. This is no different than setting a $60 price expectation on Sedo, except that you get more promotion for the domain — it doesn’t get lost in the sea of 11.5 million domains at Sedo.

It appears to be working for some sellers. According to the site, these domains used the service and sold for over $400:

iooa.com $950
6jt.com $610
pafl.com $650
exo.mobi $400

You may see a pattern here: short, generic domain names.

Michael Sumner and Bogdan Nastea of DomainRaiders.com launched PushToAuction.com about 7 weeks ago.